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Hi! I am Sandra ( ദ്ദി ˙ᗜ˙ )
Hi! I am Sandra ( ദ്ദി ˙ᗜ˙ )
Hi! I am Sandra ( ദ്ദി ˙ᗜ˙ )
with previous experiences building products and brands,
creating efficient and empathetic experiences.
with previous experiences building products and brands,
creating efficient and empathetic experiences.
with previous experiences building products and brands,
creating efficient and empathetic experiences.
Designing flows that guide, systems that grow.
A Streamlined Path to Licensing
Improving license application and renewal flow for NYC Department of Consumer and Worker Protection (DCWP), reducing completion time by an estimated 30% and reduced IT support requests by 67%.
Client Project
Usability
A Streamlined Path to Licensing
Improving license application and renewal flow for NYC Department of Consumer and Worker Protection (DCWP), reducing completion time by an estimated 30% and reduced IT support requests by 67%.
Client Project
Usability
A Streamlined Path to Licensing
Improving license application and renewal flow for NYC Department of Consumer and Worker Protection (DCWP), reducing completion time by an estimated 30% and reduced IT support requests by 67%.
Client Project
Usability
Piecemeal to Full-course: Design System for Beli
Building a design system for a mobile app from the ground up to resolve inconsistencies, improve accessibility, and to provide guidelines for internal team.
Design System
Piecemeal to Full-course: Design System for Beli
Building a design system for a mobile app from the ground up to resolve inconsistencies, improve accessibility, and to provide guidelines for internal team.
Design System
Piecemeal to Full-course: Design System for Beli
Building a design system for a mobile app from the ground up to resolve inconsistencies, improve accessibility, and to provide guidelines for internal team.
Design System
Building brand presence that resonates and endures.
120%
increase in traffic,
4 group sales since branding campaign
increase in traffic,
4 group sales since branding campaign
GoPathFind
GoPathFind
Climbing-focused guided adventures
Climbing-focused guided adventures
GoPathFind
Climbing-focused guided adventures
Brand identity and website IA redesign to improve traffic and conversion.
Brand identity and website IA redesign to improve traffic and conversion.
D's Delights
D's Delights
D's Delights
Handcrafted jewelry e-commerce
based in Brooklyn, NY.
Handcrafted jewelry e-commerce
based in Brooklyn, NY.
200+
illustrations and rapid prototyping for Clinical Research Glossary Project's relaunch (Feb 2024)
Multi-Regional Clinical Trials Center of Brigham and Women's Hospital and Harvard
